What is ‘Marketing’: Lucidly Explained By Management Guru Ambrish Chheda

How many of you truly understand what is ‘Marketing’? At MBA school they teach this subject for 2 or 3 years! Whether you are an entrepreneur or a CEO material, this is one subject you must know!

What is ‘Marketing’: Lucidly Explained By Management Guru Ambrish Chheda, Chairman, MasterClass™ Training & Consulting LLP, in this You Tube Video:

http://www.theMasterClass.in

‘Next Level of Success. Simplified.’

#WhatIsMarketing #Marketing #PhilipKotler #MarketingGuru

#AmbrishChheda #MasterClass™ #ScaleUp #ScalingUp #10X #ScalingUpMasterClass #AmbrishChhedasSuccessMasterClass #SuccessMasterClass #ManagementGuru #ThoughtLeader #Motivation #Inspiration #LifeChanging #Determination #Business #Management #Strategy #Ambrish #Passion

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India Has Advanced In 30 Years, As Much As Britain Did In 150 Years”; Said Nobel Laureate Paul Krugman

”India Has Advanced In 30 Years, As Much As Britain Did In 150 Years”; Said Nobel Laureate Paul Krugman – (Source: NDTV.Com Article).

Terming India’s economic growth progress as “extraordinary”, he said INDIA has become the world’s 3rd largest economy (on purchasing power parity) overtaking JAPAN and while being behind the US and CHINA, it is far bigger than any European country.

Since July 2011, MasterClass™ has been saying on every platform that India shall overtake JAPAN to become the 3rd largest economy in the world by PPP. That has already happened.

Now MasterClass™ is betting on India’s GDP to double in the next 7 or 8 years. That will open up humongous opportunities for everyone who is prepared for a fast changing world.

Those who don’t change their mindset, who don’t learn new skills required to excel, and who are caught up in political debates, waiting for political parties & governments to do something for them & in other negative pursuits of mind will be left behind.

Management Guru Ambrish Chheda has gone to the extent of saying that; “Such golden period as we are witnessing now and which will last for the next 30 Years, when the Indian economy will overtake the US economy to become the second largest economy (PPP) in the world, has not been witnessed by India at least in the last 1,000 years.”

Friends, don’t miss out on this massive OPPORTUNITY. And don’t get left behind.

HERE IS THE HIGH-PERFORMANCE PROCESS, SIMPLIFIED FOR YOU:

1) Re-Orient your ‘Mindset’.

2) Re-Skill yourself, learn management tools & techniques; including ‘Strategic Thinking & Execution Skills’, and ‘Soft Skills’.

3) Adapt to the fast changing world.

4) Develop your Purpose, Mission, Vision, Values & Long Term Goals in Writing.

5) Think and implement continuous innovation and disruption. This is the wave of 21st-century.

6) Create an ‘Action Plan’.

7) Track progress by periodical Progress Reviews.

8 ) Don’t wait for things to happen; make them happen.

9) Take help of experienced professionals, experts, consultants and more importantly, develop lifelong relationships with ‘Professional Mentors’. All high-performance people in the world do that.

Let us all contribute to “NATION BUILDING“. That’s the mission of MasterClass™.

http://www.theMasterClass.in

Next Level of Success. Simplified.

Read Full Article on NDTV.Com

Navigating a Storm Caused by Business Disruption

Conducted “Navigating a Storm: Strategy, Tactics, Confidence Building & Action Planning Session” full day yesterday for rallying the all-India team of a client.

They are weathering a storm in their industry as an aftermath of DISRUPTION IN TELECOM INDUSTRY caused by Reliance Jio & subsequent consolidation happening in the Telecom industry.

Our client is a national brand, marketing End to End Networking Solutions for the Broadband Cable Operators across India. And many Cable Operators feel threatened due to disruption & as a result, have put new investments on hold.

Using MasterClass™ methodology the client has grown 1,000% in last 5 years. But for the first time in 5 years, the sales graph is going down in the client industry.

How Do You Weather A Storm Caused by Such Massive Disruption?

To address this question & to rally their all India teams during such times, MasterClass™ conducted the “Navigating a Storm” Session yesterday.

I have no doubt whatsoever that the client company will not only bounce back, but will also be STRONGER than ever, after coming out of this storm.

This is the beauty of the work we do at MasterClass™! Challenging, Exciting & at times Adrenaline pumping!

For seeing more of our work, visit us at:

www.theMasterClass.in

#NavigatingStorm #MasterClass™ #AmbrishChheda #Telecom #Strategy #Disruption #Teamwork #Confidence #Motivation #Inspiration #Motivational #Inspirational #masterclass #ambrish #India #Business #Industry

(Disclaimer: The brand names, trade names belong to respective owners of the trademarks. Photos & Videos used in this post are freely available in public domain. This post is not intended to harm or put down any organisation).

STORY OF TWO SEEDS SOWN, THAT WILL CHANGE THE WORLD ORDER IN FUTURE

Donald Trump’s triumph in American presidential elections marks the *beginning of the end* of the dominance of the world by United States of America. 

China will overtake US ECONOMY by size by 2030; and India by 2050. This is backed by research data from the IMF, Euromonitor and World Economic Council & various economic studies in the world. The end of dominance by USA will not come overnight because of the sheer innovation ability, free enterprise & the eco-systems built by USA over last few centuries. But then, the sun sets on every great empire eventually & new empires are born. That’s the cycle of life. 

Just as HITLER, the hatred-monger, became so popular within Germany before bringing Germany down to a collapse, TRUMP the fraud, the bankrupt, the schemer, the racist, the foul mouthed MCP has triumphed. The American Dream has turned into the American Nightmare.

With the triumph of Trump, the seeds for a new world order are sown, which will make America less relevant in future.

And at the same point in time, in another continent, seeds for a great New India have been sown, by prime Minister Narendra Modi who declared a full-scale war on black money & corruption by suddenly abolishing the ₹ 500 & ₹ 1,000 currency notes and rendering them invalid with immediate effect. One can of course deposit the old money in bank within a time deadline. 

This has not only dealt a deadly blow to the parallel black money economy, but will also give a tremendous boost to the legal Indian economy. It is a good attempt to create level playing field for trade & industry. Because, honest businessmen who pay all taxes like excise, VAT, Service Tax etc., found it difficult to sell at 15/25% higher costs compared to their tax evading competitors. Therefore there was an unequal playing field. This created a huge barrier for the growth of honest businesses. This will open up a world of new opportunities for honest Indians and honest Indian businesses to get organised, and SCALE UP their businesses. Hope that many of such measure to come-in will further create a level playing field.

While there may be little hardships for people initially, the humongous benefits of curbing generation of black money are too numerous for people, for businesses, for the society, and for the country.

At MasterClass™ Strategic Execution Consulting, our mission is NATION BUILDING by helping tens of thousands of companies to scale up to the next level. We have been repeatedly advising our clients that the only way to grow business substantially is to build a business on the foundations of honesty & keeping all transactions clean. We have also told them repeatedly that by paying more income tax, the size of their balance sheet will keep increasing year after year, which in turn will allow them to grow more when bigger opportunities come their way.

Come on India, go for it, your time has come back now!

           
                                      ~ Ambrish Chheda

                             www.theMasterClass.in

My Dream For India on this 70th Independence Day

HAPPY 70th INDEPENDENCE DAY! I believe that ‘Nation Building‘ is not just the task of Shri Narendra Modi Ji, politicians & governments. Each of us must contribute to that process in whichever way we can.


HERE IS MY DREAM FOR INDIA:
Long live our Beloved India! Unity in Diversity can be one of our biggest strengths. May we all work together in harmony to bring out each other’s true potential and bring the country back to the glorious position in the world, as it was in its past history! 

Yes, YOU & I, and two more generations will get us there by 2050. Not by our ‘opinions’, but by our actions. Not by listening to the negatives & nay sayers, but with a positive mindset & belief in ourselves. And in our dreams. Not by bringing out the worst in others, but by bringing out the best from them. Not by just working at jobs, but by creating jobs and an equal opportunity for all sections of the society. 

On this day, I remember the beautiful POEM by the great Rabindranath Tagore;

“Where the mind is without fear, and the head is held high, 

Where knowledge is free, 

Where the world has not been broken up into fragments, 

By narrow domestic walls, 

Where words come out from the depth of truth, 

Where tireless striving stretches its arms towards perfection, 

Where the clear stream of reason has not lost its way,

Into the dreary desert sand of dead habit, 

Where the mind is led forward by thee, 

Into ever-widening thought and action, 

INTO THAT HEAVEN OF FREEDOM, 

MY FATHER, LET MY COUNTRY AWAKE.”

Those of you who believe in the idea called “INDIA”, know that though this may look like a distant dream to many people, it is achievable by 2050 when India will be amongst the top-3 economies of the world due to various factors as analysed by IMF, World Economic Council and various other studies of the world Economy.

Because I believe, not just people, even countries have to have a dream! AN INDIA OF OUR DREAMS. 

That’s the best legacy we can leave behind for our future generations and more importantly for a better & peaceful world.

And since EACH OF US must play our part in ‘NATION BUILDING’, HENCE THE MISSION STATEMENT OF MASTERCLASS:

OUR MISSION IS ‘NATION BUILDING’, by contributing in our own way, to the economic development of our country, by helping tens of thousands of Indian organisations and individuals reach the next level of success. We do this by providing ‘Strategic Execution Consulting Services’, simplified training programs and tools, through various mediums across the country, through professionals with practical industry experience.”

Over 1,000 companies are already using the revolutionary MasterClass™ methodology to SCALE-UP their companies to the next level.  

Once again, HAPPY INDEPENDENCE DAY!
                                       

                                                  – Ambrish Chheda


ABOUT THE AUTHOR: 

(Mr. Ambrish Chheda, the author of this article, is the Chairman & Managing Director of MasterClass Training & Consulting LLP, a Strategic Execution Consulting firm. 

He had decided early on that after the age of 50 years, he wants to dedicate his life to our country. For this purpose, he left his lucrative corporate career and founded MasterClass Training & Consulting LLP, a STRATEGIC EXECUTION CONSULTING FIRM. The MISSION of MasterClass is ‘Nation Building’, by helping tens of thousands of companies to Scale Up to the Next Level by developing ‘Strategic Execution Focus’, and thereby contributing to the Indian Economy. 

Today, over 1,000 companies from various sectors are using the revolutionary MasterClass™ Methodology, for developing their Strategy, Planning, Implementation & Performance Management Processes to Scale Up these companies to the Next Level of Success through ‘Strategic Execution Focus’ in a Simplified manner. This results in ‘transformational growth’ rather than just ‘incremental growth’. 

MasterClass™ was the proud recipient of “NATIONAL AWARD for Excellence in Training and Development 2016: Best Mentoring Program”, presented by the WORLD HRD CONGRESS, WORLD EDUCATION CONGRESS & ASIAN CONFEDERATION OF BUSINESSES. 

www.theMasterClass.in)

How Are You Scaling Up Your Company?

For years you may have tried to ‘scale up‘ your company to the next level, using the best of the knowledge and experience you & your team members have. But you somehow feel that the financial results of your company do not match the hidden potential that it truly has. And that there is something missing. 


Let us tell you, at ‘current level of thought’, whatever you and your team members do is likely to yield the same results, year after year, plus or minus 10% to 20%! What you really need is the ‘next level of thought’ if you want to truly achieve ‘transformational growth’ rather than just ‘incremental growth’.

Are You Ready To Scale Up Your Company?

  • Why do CEOs of world’s biggest companies, best sports persons, best singers & performers have a mentor/coach/guru? Because mentors take you to the ‘next level of thought & performance’. They help you discover and unlock your own, your team’s & your Company’s hidden potential.
  • ‘NATIONAL AWARD WINNING – BEST MENTORING PROGRAM’, awarded by the World HRD Congress, World Education Congress & Asian Confederation Of Businesses, to MasterClass™ Strategic Execution Consulting System.
  • Guaranteed Growth & Profitability using the revolutionary MasterClass™ System already being used by over 1,000 Companies.
  • Risk-Free SUCCESS BASED FEES, with nominal fixed fees.

Watch this Video on You Tube Now!

HOW CAN YOU CAPITALISE ON YOUR COMPANY’S FULLEST HIDDEN POTENTIAL? 

More than 1,000 companies are using the revolutionary MasterClass™ STRATEGIC EXECUTION CONSULTING SYSTEM to SCALE-UP their companies to the next level of success through ‘Strategic Execution Focus’ in a simplified manner. This results in ‘transformational growth‘ rather than small ‘incremental growth‘. 

Learn more about the impact the revolutionary ‘MasterClass™ Strategic Execution System’ is creating. 

View a few small VIDEO CLIPS:

1) Mr. Frank Scheid, CEO, BSV Bio-Science GmbH, Germany; A BioScience based PHARMA Company, that achieved financial turn-around by using the MasterClass™ methodology: 

WATCH MR. FRANK SCHEID

https://m.youtube.com/watch?v=_WgFV3b2NtM

2) Mr. Ameesh Masurekar, Founder & CEO, AIOCD PharmaSoftTech AWACS Pvt. LTD.; India’s Leading Pharma Market Research Firm that has developed a PHARMA Data Exchange Platform to connect PHARMA Companies, thousands of Stockists & Retailers for Auto Invoicing Data Transfer & Data Analytics, talking about how MasterClass™ is addressing the process issues & people issues: 

WATCH MR. AMEESH MASUREKAR

3) Mr. OP Harshwal, CEO, V-XPRESS, one of India’s largest and finest Express Cargo Logistics Services providers, with over 350 Branches & a team of over 1,000 people, talking about How is V-Xpress Scaling Up to Greater Heights in Express Parcel Industry: 

WATCH MR. OP HARSHWAL

4) Watch HOW MasterClass™ Client OPTILINK NETWORKS PVT LTD. achieved 100% Growth in 2015-16 despite tough competition, through transformational TEAM WORK & Strategic Execution Focus:

WATCH OPTILINK STORY OF 100% GROWTH

5) Ms. Dhiral Gala, Ratna Home Products Pvt Ltd, turning ‘Ratna’ in to one of India’s largest brands for stainless steel kitchenware, tableware and dinnerware: 

WATCH MS. DHIRAL GALA’S BRAND RATNA STORY

6) How DERBY Brand of Candies is Scaling Up to the Next Level, by reaching all states of India & Exporting to World Markets? Listen to Mr. Ankur Shah, Managing Director, Suncrest Foods Pvt Ltd. sharing the secret behind their transformational growth:

WATCH ANKUR SHAH’S STORY OF DERBY BRAND OF CANDIES



More Success Stories at MasterClass™ You Tube Channel: 
There are many such success stories of how companies & Entrepreneurs are realising their maximum hidden potential by using the revolutionary MasterClass™ methodology that is helping more than 1000 companies in SCALING-UP. 

View many such success stories at MasterClass™ YOU TUBE CHANNEL

SUCCESS BASED FEES:
To make our services extremely affordable to our clients as well as make our services tied to actual results, instead of a major lump sum fee we charge ‘Success Based Fee’ that is only payable in case we deliver growth; plus a nominal ‘Fixed Fee’ to cover basic expenses. This makes MasterClass™ Strategic Execution Consulting Services almost RISK-FREE from the clients’ point of view. 

WE SELECT OUR CLIENTS:
We select the clients we wish to work with, after a very careful consideration of certain criteria. That is because we are a mission focused, ‘For Purpose’ organization; not focused on money, which we strongly believe, is a by-product or a result of pursuing a worthwhile mission long enough.  

(ABOUT THE AUTHOR: 

Mr. Ambrish Chheda, the author of this article, is the Founder and Chairman & Managing Director of MasterClass Training & Consulting LLP, a Strategic Execution Consulting firm. 

He had decided early on that after the age of 50 years, he wants to dedicate his life to our country. For this purpose, he left his lucrative corporate career and founded MasterClass Training & Consulting LLP, a STRATEGIC EXECUTION CONSULTING FIRM. 

The MISSION of MasterClass is ‘Nation Building’, by helping tens of thousands of companies to Scale Up to the Next Level by developing ‘Strategic Execution Focus’, and thereby contributing to the Indian Economy. 

Today, over 1,000 companies from various sectors are using the revolutionary MasterClass™ Methodology, for developing their Strategy, Planning, Implementation & Performance Management Processes to Scale Up these companies to the Next Level of Success through ‘Strategic Execution Focus’ in a Simplified manner. This results in ‘transformational growth’ rather than just ‘incremental growth’. 

MasterClass™ is the proud recipient of ‘NATIONAL AWARD for Excellence in Training and Development 2016: Best Mentoring Program’, presented by the WORLD HRD CONGRESS, WORLD EDUCATION CONGRESS & ASIAN CONFEDERATION OF BUSINESSES. 

http://www.themasterclass.in)

If money didn’t exist, and basic human needs were taken care of, would you STILL do what you do for a LIVING? WHAT IS YOUR ANSWER?



Let me ask you a question; If money didn’t exist, and basic human needs like food, clothing & shelter were taken care of, would you still get up every morning & do what you do for a living? WHAT IS YOUR ANSWER?

To conduct an experiment, yesterday I posted this question on Facebook and on various groups on my WhatsApp. Number of people replied to this question in their own way. Here are some interesting answers:

My friend Ms. Ilze from South Africa replied; “If money didn’t exist … we wouldn’t know about it and the world would be a better place! Yes I would still do the same things.”

My Friend & client from Germany, CEO of a BioScience Pharmaceutical Company, Mr. Frank Scheid said; “Money is only a payment tool. Even without money we need to get up every morning to maintain our lifestyle.”

My friend, an Executive Director of a leading Investment Banking Company in India, said; “If your question was – if we didn’t need food, clothing and shelter, or the same was guaranteed available for self and family from some source would I do what I do for a living? – No. Would probably spend time on creative pursuits. However, the fact that one is unable to do that because one is born with embedded hunger, does not mean one cannot be happy. If we wipe out useless emotions like jealousy, ego, anger etc, it will cease to matter what we do.” Incidentally, this was the outcome of our exchange on WHATSAPP which led to a suggestion of discussing this further over a drink & dinner on coming Friday!

My neighbour, CA Anil Bhansali, a senior professional with a foreign exchange trading firm gave a very interesting answer; “I would do it for barter probably”.

A Doctor friend Ms. Divyal Gala, who is a Skin Specialist, also replied; “Sir, if not Money then Barter system! Yes…will do the same thing as then will not think logically but may be more humanly!”

One of our MasterClass™ client company’s founder, who runs a Construction Company said; “I will surely get up every morning. But I will not do what I am doing right now for a living.”

My friend & a business associate Ms. Preeti Gandhi, co-founder of a Branding Agency said; “Difficult to imagine that. I think I would. I get a high when I have helped someone reach their potential (brand or a person). The gratification is my barter.”

My friend Mr. Jayesh Rambhia, who runs a Plastics products manufacturing company said; We work for passion. Money is a by-product”. Incidently, this is what we teach our clients & their employees at MasterClass™.

MasterClass™ client Mr. Manish Visaria, partner at a Candy manufacturing company, replied; “Get up every morning for sure, but mornings would be different. Also what I do for living would have been different as per the situation “.

My neighbour & friend Mr. Vivek Gupte, a senior manager from Pharma industry managing P&L responsibility for portfolio of brands for MNC Pharma company & who has recently quit his job & founded a Branding Agency with special focus on PHARMA sector said; “I am passionate about singing to keep myself and my soul happy, not to entertain people. Similarly if I’m passionate about my work I’ll keep doing it even if the Roti, Kapda and Makaan are taken are of.”

A MasterClass™ client & founder of an IT Services company, Mr. Haresh Gada replied; “Something or other drives a person. Money is not the only driving force. It can be name, health, power, generosity, love, making a difference, creation, spiritual….. If money would not have existed than probably I would get up in the morning & would have done the same thing as my aim in life is passion to create & make a positive difference in the lives of people around us. As smallest good deed is better than grandest good intention.”

Mr. Ameesh Masurekar, a MasterClass™ client & founder of a Pharma Market Research company & Pharma Data Exchange Platform said; “Deadly question. Yes I would.”

Mr. Hetal Vichhivora, Founder-Director of an Electronics & Telecom products Distribution firm said; “No , I would have become more lazy or relaxed.”

A MasterClass™ client & Founder of an IT Software Company, Mr. Nilesh Shah replied; “Yes. That’s the reason all the successful persons like to follow their passion.”

My friend Ms. Karishma Barchha said; “Yes of course, in barter era people used to do their routine, so the basics can’t be changed & I would say work satisfaction is also necessary, in addition to that you need to do something constructive in order to keep your mind & body healthy.”

These are just a few sample answers from many responses I got. Many of them said a simple “YES”, and many of them said a simple “NO”.

Isn’t it a very interesting question to think about? It was gratifying to see that a few people said an emphatic “YES”. However, majority of them said an emphatic “No”. For those who said NO, it implies that given a choice they wouldn’t do what they are doing today.

WHAT ARE THE KEY INSIGHTS & LEARNINGS FROM THIS LITTLE EXPERIMENT?

Many people said “NO”. They won’t be  doing what they’re doing right now.

Let’s think over this: Don’t we have choices in life? If no, or if you think that you don’t, isn’t it your duty to create choices for yourself, in the medium or a longer term, if not immediately? Is anyone forcing you to do what you’re doing today for a living? Aren’t there ample opportunities to choose from in this world?

Many people think that they don’t have a choice. However this is only a limitation existing in their mind. Not in reality. They can upgrade their skills, partner with someone, take risks, get out of their comfort zone, search, read, learn and do things that can ultimately help them come out of the situation where every day they are getting up to do something that they may not be liking. Day after day. Week after week. Month after month. Year after year. And many of them, unfortunately, for lifetime.

Can you even imagine the state of their mind towards the end of their life? Wouldn’t they feel that it was a life wasted? That they could have done something else, something more meaningful?

Of course you or I cannot be the judge of their situation or a judge of why they must have said ‘No’, although they’re already doing what they are doing for a living, even if they may not be liking it much. Life may be a drudgery for some of them, and still they have resigned to it, and in many cases that could lead to a burn out.

In the longer run in most cases it is not the world that is stopping them from improving their lives, but the limitations in their own minds, the fears, and the mind blocks which are stopping them.

Each one, therefore, has to answer this question for himself or herself.

If money didn’t exist and basic needs like food, clothing and shelter were taken care of, a passionate singer would continue to sing to entertain people! A passionate doctor would continue to save lives!! WHAT ABOUT YOU!?

Everyone is born for a PURPOSE. And everyone is born with certain gifts. It is our duty to discover what our gifts are and what is our purpose of life?

Answer to the question in this experiment can therefore be a WAKE UP CALL for many people. Because it can lead them to their “PURPOSE” which is usually found around PASSION.

GRAND FAILURE OF OUR MODERN CIVILISATION:

The ironic failure of our modern civilisation is that we can send a man on the moon, we humans have sent a spacecraft beyond planet Pluto more than 3 billion miles away from Earth, but we haven’t been able to teach a common man HOW TO DISCOVER THE ‘PURPOSE’ OF LIFE? Here, I’m not talking in the spiritual sense; that is ‘Moksha’ or ‘Nirvana’. Most of us are KARMA YOGIS and therefore I’m speaking in the sense of the Karma Yoga. The famous painter Pablo Picasso said; “The meaning of life is to find your unique gift; and the purpose of life is to give it away.”

Wouldn’t the world be a better place if our so-called modern and evolved civilisation had succeeded in teaching an average man or a woman how to discover the purpose of life? 

That exactly is the reason why each man or a woman is made unique! There cannot be or there will be less stress, tiredness, strife, frustration or agitation while pursuing the purpose God or the supreme power made you for. Each person who has discovered the purpose of life and is living the purpose, has experienced how beautiful life is. Thereafter you will naturally and automatically love what you do. Eventually this will certainly lead to happiness from within. And in any case happiness can never come from outside. Happiness is the by-product or a result. It cannot be the ’cause’, it is an effect. It is a reaction, not an action. A month old child who doesn’t know anything about how to condition his mind,  is suddenly happy to see the mother who had gone away and later comeback. The child smiles out of happiness. It was the effect of or the result of seeing the mother. The same is true of your pet that exudes happiness when you come back home.

Human nature is such, and human mind he is coded in such a manner, that you cannot program it to remain in a longer state of happiness without doing something worthwhile from the gifts that you have got or have developed, and are using them for your own benefit and more importantly for the benefit of many others. That is what Pablo Picasso meant when he said that the meaning of life is to find your gift, and the purpose of life is to give it away. This is how most of the things created by nature function. A tree does not eat it’s own fruits. It gives it away! Sure it takes somethings from the nature for its survival & growth. But gives its gifts away! Including oxygen! And if we see, everything created by nature is for a PURPOSE. There is harmony & order in everything created by nature. If so, then do you think YOU were created without a purpose? We were not put here on earth to suffer. If we align ourselves with the natural laws, then our lives will prosper.

To address this failure of our modern civilisation, we, at MasterClass™, have created a program called “Transform Life: Success Despite Whatever Circumstances” that helps participants develop a clear PURPOSE of life, using a very SIMPLE TECHNIQUE! But that is not the subject of this blog!

The Purpose gives a clear direction to life. It also gives meaning to life. It saves you from years and years of wasted efforts in wrong directions. It makes life worth living, more beautiful and enjoyable. It removes or reduces stress, frustrations and agitations from mind. It results in longer states of happiness. Once more and more people live their life for a purpose, the world will become a better place.

In the end, I would say that you must LOVE what you are doing, so much, that money or no money – you will keep doing it because you LOVE it. And more importantly, because it helps/CREATES SUBSTANTIAL VALUE for so many people. You do it for the PURPOSE you were made for. Like a tree!
LOVING WHAT YOU DO or DOING WHAT YOU LOVE with PASSION, and living a life for a PURPOSE, is the ultimate key to success as well as happiness. You will figure out the rest during your journey!!

After all it is one life in your avataar, it is absolutely precious, and it is beautiful. Make it worthwhile and make it beautiful. So that in the end, you can go back with complete satisfaction of a life well lived, leaving the world a better place than before.

Think about it! ANSWER THE QUESTION YOURSELF. Honestly! And then let me know your answer, views and criticism on this article.  Share it with your friends and family and all the people you care about.
_

(Mr. Ambrish Chheda, the author of this article, is the Chairman & Managing Director of MasterClass Training & Consulting LLP, a Strategic Execution Consulting firm. He had decided early on that after the age of 50 years, he wants to dedicate his life to our country. For this purpose, he left his lucrative corporate career and founded MasterClass Training & Consulting LLP, a STRATEGIC EXECUTION CONSULTING FIRM. The MISSION of MasterClass is ‘Nation Building’, by helping tens of thousands of companies to Scale Up to the Next Level by developing ‘Strategic Execution Focus’, and thereby contributing to the Indian Economy.  
Today, over 1,000 companies from various sectors are using the revolutionary MasterClass™ Methodology, for developing their Strategy, Planning, Implementation & Performance Management Processes to Scale Up these companies to the Next Level of Success through ‘Strategic Execution Focus’ in a Simplified manner. This results in ‘transformational growth’ rather than just ‘incremental growth’. 
MasterClass™ was the proud recipient of “NATIONAL AWARD for Excellence in Training and Development 2016: Best Mentoring Program”, presented by the WORLD HRD CONGRESS, WORLD EDUCATION CONGRESS & ASIAN CONFEDERATION OF BUSINESSES. 

www.themasterclass.in)